McDonald’s has been hit by its first fall in global sales since the start of the pandemic in 2020 as consumers cut back on spending.
Outlets open for at least a year saw sales fall 1% over the April-June period compared with a year earlier.
The drop came despite the hamburger chain offering money off deals to try to win back cost-conscious customers and those who have boycotted the chain over the Israel-Gaza war.
Boss Chris Kempczinski said the poor results had forced the company into a "comprehensive rethink" of pricing.
Subscribe here: http://bit.ly/1rbfUog
For more news, analysis and features visit: www.bbc.com/news
#McDonald’s #BBCNews
LxTdosjPURgXhcGt
guQdfeXmiYUst