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The ‘Woke’ Awakening and the Pushback Against DEI

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Briefing Doc: The ‘Woke’ Awakening and the Pushback Against DEI
See the original articleThe ‘Woke’ Awakening by Greg Salsbury

Main Themes:

  • This article from the conservative publication American Thinker celebrates a perceived decline in the influence of “woke” ideology, specifically Diversity, Equity, and Inclusion (DEI) initiatives and Critical Race Theory (CRT).
  • It attributes this shift to a “silent majority” emboldened by the fictional re-election of Donald Trump and presents anecdotal evidence like Walmart scaling back DEI programs and Alexandria Ocasio-Cortez removing pronouns from her X (formerly Twitter) profile.
  • The article frames DEI and CRT as Marxist tools designed to sow division and chaos, arguing that they have negatively impacted institutions like the military and ultimately harm the very groups they claim to help.

Key Arguments and Facts:

  1. DEI/CRT as Marxist Infiltration: The article repeatedly equates DEI and CRT with Marxism, claiming they seek to “establish the oppressed and oppressors and create maximum chaos.” This aligns with a common conservative talking point that portrays these concepts as radical, subversive, and anti-American.
  2. “They are warmed-over Marxism with race, gender, and sexual identification substituting for social class for purposes of establishing the oppressed and oppressors and creating maximum chaos.”
  3. Negative Impacts of DEI: The article points to several alleged negative consequences of DEI, including:
  • Military Weakness: It cites a Heritage Foundation report rating the US military as “weak” and blames DEI policies for harming recruitment and morale.
  • Economic Ineffectiveness: It highlights a Wall Street Journal article questioning the methodology of a 2015 McKinsey study that linked diversity to corporate profitability.
  • Increased Hostility: It references a New York Times review of the University of Michigan’s DEI program that found it may have actually increased racial bias and hostility on campus.
  1. The Future of “Wokeism”: While celebrating the perceived “awakening” against “woke” ideology, the article acknowledges that the fight is not over.
  2. “While the seemingly new woke awakening is encouraging, the DEI/CRT leviathan is far from dead. The seeds of its beginning were in the universities, and that will likely be the last stronghold to give up the fight.”

It predicts that proponents of DEI will simply shift tactics and find new groups to classify as “oppressed,” using the example of a University of Maryland course on “Fat Studies.” The author sees this as a continuation of the Marxist agenda to foment revolution.

Important Quotes:

  • “Finally, they can say that the emperor has no clothes. People feel free to call these preposterous and racist philosophies what they really are—hokum.”
  • “DEI/CRT policies have devastated recruitment, savaged morale, dramatically reduced our war-fighting readiness, and put our national security in danger.”
  • “The goal will be the same as with all other Marxist-based initiatives—create resentment, division, chaos, anger, and ultimately revolution.”

Evaluation:

The article presents a one-sided, highly opinionated view of DEI and CRT, relying heavily on anecdotal evidence and conservative think tanks like the Heritage Foundation. It lacks nuance and fails to engage with the arguments in favor of DEI or the historical context of systemic racism that CRT seeks to address. Readers should be aware of the publication’s conservative bias and seek out alternative perspectives on these complex issues.

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More on the ridiculous Woke agenda of the Democrats and Marxists and media…

DEI isn’t about inclusion—it’s about power and division. And Americans are tired of it. Walmart’s move to roll back woke policies—thanks to @robbystarbuck ‘s efforts—is a welcome return to equal opportunity and true viewpoint diversity in the workplace. Others should follow suit.

Some humor on it…. Marketing agency hilariously recreates Jaguar’s new woke DEI advert.

Oh, everyone is mad because Walmart and other large companies are abandoning DEI and identity politics? Y’all going back to Target now? Woke culture is pathetic

More on Woke

  • Definition of Woke: Originally used to describe awareness of social injustices, particularly racial inequality, “woke” has become a broader term associated with progressive social movements and ideologies.
  • DEI Emergence: Diversity, Equity, and Inclusion (DEI) initiatives gained traction in the 2010s, aiming to address systemic inequities in workplaces, schools, and public institutions.
  • Corporate Adoption: Many companies integrated DEI policies, such as unconscious bias training and diversity quotas, to promote inclusivity and combat discrimination.
  • Educational Impact: Schools and universities embraced DEI, incorporating it into curricula, hiring practices, and student life policies.
  • Criticism and Pushback:
    • Political Polarization: Critics argue DEI enforces ideological conformity and stifles free speech, labeling dissent as racism or bigotry.
    • Economic Concerns: Some view DEI initiatives as financially burdensome and question their effectiveness in achieving meaningful change.
    • Legal Challenges: Cases like Students for Fair Admissions v. Harvard highlight tensions between DEI policies and principles like meritocracy.
  • Legislative Action:
    • States like Florida and Texas have passed laws limiting DEI initiatives in public institutions, arguing they perpetuate division.
    • Efforts to restrict Critical Race Theory (CRT) and related teachings have further fueled debates on academic freedom.
  • Cultural Backlash: Movements opposing “woke” culture have grown, with some individuals viewing it as overly focused on identity politics at the expense of unity.
  • Corporate Reassessment: Companies facing public backlash or shareholder pressure are re-evaluating DEI programs, sometimes scaling back initiatives.
  • Notable Figures and Groups:
    • Figures like Elon Musk and Vivek Ramaswamy have been vocal against “woke capitalism” and DEI, advocating for neutrality in corporate governance.
    • Grassroots organizations have emerged to challenge DEI practices in schools and workplaces.
  • Media Influence: Both mainstream and alternative media play significant roles in shaping public perceptions of “woke” culture and DEI, amplifying controversies.
  • Future Trends:
    • Growing polarization suggests continued clashes over DEI’s role in society.
    • Calls for compromise focus on achieving equity without alienating diverse viewpoints.

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